The Assist pillar empowers your sales team with the tools, content, technology, and coaching they need to perform at a consistently high level. Driven by the Transformational T.A.C.T. Toolkit™, it strengthens every stage of the sales process.
Assist provides your salespeople with clear messaging, compelling playbooks, modern tools and ongoing development so they can sell with confidence and precision.
When this pillaris optimised, teams generate more qualified opportunities, communicate value more effectively, and convert deals faster and at higher value.
SUB-SYSTEM: TRANSFORMATIONAL T.A.C.T. TOOLKIT
The Transformational T.A.C.T. Toolkit is the enablement engine that equips sales teams with the tools, knowledge and support needed to sell with confidence, clarity and consistency.
Where the strategy and process create direction, T.A.C.T. empowers your salespeople to execute at a higher level - increasing win rates, deal quality and productivity.
T — Technology
Modern tools and systems that enhance sales performance:
- CRM optimisation
- Automation and workflow tools
- AI for productivity, qualification, research, and outreach
- AI for forecast accuracy and insights
- Sales engagement platforms
- Data-driven dashboards
Technology removes friction, speeds up selling, and makes it easier to prioritise the right opportunities.
A — Assets
The content, tools, and resources that supportevery stage of the sales cycle:
- Sales playbooks
- Sales plays and battlecards
- Pitch decks, messaging frameworks
- Templates for discovery, proposals, follow-up
- Case studies, proof points, value calculators
These assets help salespeople communicate value clearly, differentiate effectively, and move deals forward with structure and confidence.
C — Coaching (Including Mindset Coaching)
Ongoing development that enhances skills, behaviour, and psychological readiness:
- Deal coaching and opportunity reviews
- Skills coaching (qualifying, negotiation, presenting, closing)
- Mindset coaching (confidence, resilience, identity, ownership)
- Behavioural improvement and performance habits
- Feedback loops and continuous development
Coaching ensures salespeople not only know what to do but believe they can do it, and consistently take the right actions.
T — Techniques
Practical, proven sales methodologies and approaches adapted for SMEs:
- Questioning & discovery frameworks
- Qualification methods
- Storytelling and value articulation
- Negotiation techniques
- Communication strategies
- Closing techniques and deal planning
Techniques provide salespeople with repeatable, reliable methods that drive consistent, high-quality engagement with prospects.
What T.A.C.T. Enables
A sales team equipped with TACT consistently demonstrates:
- Higher win rates through stronger communication and value articulation
- Shorter sales cycles due to better tools, qualification, and process adherence
- Larger deal sizes via confident negotiation and clearer value
- More qualified opportunities thanks to better messaging and execution
- Greater consistency across the team — not just topperformer success
- Improved mindset, resilience, and confidence
TACT is where skill, structure, and confidence meet - transforming sales capability from “individual effort” into a scalable, repeatable system.
